What is Materia Themes?

Materia is quickly becoming the go-to Shopify theme for thousands of brands—from people just starting their first online store, to more established businesses looking for a modern, clean upgrade.

Whether you're launching your first product or already have some brand recognition, a lot of creators are starting with Materia. And there’s a reason for that.

Our users have already generated over $1,000,000+ in total sales using Materia. The built-in design system, fast loading speeds, and smart features are built to increase conversion rates, build trust with customers, and help you create a brand that feels intentional.

As the founder and CEO of Materia, I built this with a really simple goal:
make ecommerce better, and easier, for everyone.

Materia is a modern, multipurpose Shopify theme designed for creators, brands, and business owners who care about both aesthetics and performance. It’s fast. It’s clean. It’s fully customizable. And best of all, it’s easy even if you’ve never built a store before.

Whether you’re just starting your first digital product shop, scaling a streetwear brand, or running a full-blown ecommerce business, Materia gives you the structure, speed, and design power to stand out and convert.

Who’s It For?

Pretty much everyone who wants a store that doesn’t suck.

• Fashion brands
• Beauty shops
• Digital product sellers
• Wellness coaches
• Home decor stores
• One-product dropshippers
• Agencies building for clients

Materia adapts to your niche, your brand, and your content. You’re never boxed in.

What Makes Materia Different?

Materia isn’t just a Shopify theme that looks nice. It’s built to help you actually sell more.

Here’s what you can expect:

Customizable Sections
You can change the layout, colors, fonts, and content directly inside the Shopify editor. No code. No apps. Just edit and go.

Mobile-First Design
Your store will work perfectly on phones, tablets, and desktops. It loads quickly and feels smooth everywhere.

Fast Load Times
A faster store means more people stick around, better rankings on Google, and higher conversions.

Sales Tools Built In
Add things like countdown timers, sticky add-to-cart buttons, and popups showing recent purchases—all designed to build trust and drive action.

Multi-Language Ready
Sell to a global audience with built-in tools for translating your store.

Rich Product Blocks
You can easily add videos, 360° product views, comparison tables, or highlight key features to make your products stand out.

Templates for Every Type of Store
Materia comes with built-in demos for fashion, beauty, digital products, and more. You can use them as a starting point and customize everything.

Built with Psychology
The layouts are designed to guide visitors through your store and help them feel confident about buying from you. It’s not just design—it’s strategy.

Materia gives you full control over your store design, without needing to touch code or use extra apps.

started in ecommerce years ago, and I’ve experienced all the pain points—slow themes, clunky builders, expensive agencies, and bloated features that get in the way instead of helping. Materia is the result of combining everything I learned, everything I wish I had, and a full year of development work.

We launched our first official version—Materia 1.0.0—in May 2025 after months of testing, refining, and building with a small but dedicated team. I genuinely appreciate everyone who’s been part of this so far, especially our dev team who went through every single line of code.

Right now, in July 2025, we’re still in the first official version, but big things are coming. By the end of this year, we’re expecting to release Materia 1.5.0, which will be a huge update with:

• Multiple new templates
• Different theme “levels” based on experience (beginner to advanced)
• Easier customization options
• More built-in features for serious growth

It’s going to be wild, honestly. The future looks bright over here.

We’re also currently expanding our internal team and commission-based partner programs. If you’re a marketing senior, strategist, or someone who wants to work closely with our team to grow Materia while earning up to 50% commission on theme sales, we’re opening spots right now.

Long-term, our vision goes beyond just themes. We’re planning to build a full drag-and-drop builder to give users even more flexibility, and eventually launch a marketplace where designers and developers can sell their own templates, sections, and starter packs powered by Materia’s engine.

We’re just getting started, stay tuned!

– Andrew Rullz,
Founder & CEO of Materia Themes